Nukava for Retailers

A KAVA YOUR SHELF CAN STAND BEHIND.

Stock the kava with receipts: verified potency your customers can look up.

Kava is a rising category with a trust problem — shelves full of bottles making claims no document backs up. Nukava is the opposite bet: noble-root kava tested after processing, labeled at a guaranteed minimum of 10mg/mL kavalactones, with every batch's Certificate of Analysis published.

Why Nukava works for retailers

Differentiation you can point to

Any brand can print “lab tested.” Nukava publishes the actual COA for every batch — a claim your staff can demonstrate on a phone in ten seconds at the shelf.

High value per shelf inch

A 30mL dropper bottle occupies a fraction of the facing a canned functional drink needs, at a multiple of the ring — premium economics from minimal space.

A consumable that reorders itself

A bottle is roughly 15 servings of a nightly ritual. Customers who adopt it come back monthly — kava behaves like a replenishment category, not an impulse novelty.

A brand doing the education

Our kava guide, locator, and batch-verify pages do the explaining, so your staff isn't left defining kavalactones at the register.

HOW TO SELL IT.

The 12-pack is a retail-ready case — here's where it earns its facing.

Functional beverage set

Face Nukava with adaptogen drinks and NA aperitifs — the shopper browsing that set is already kava's customer.

Register counter display

The 30mL format is a natural counter unit — a premium impulse pickup with a story staff can tell in one line.

Staff-pick endcap

A shelf-talker plus the batch-verify story makes a strong “why we stock this” feature.

Relaxation & evening bundle

Merchandise beside teas, magnesium, and wind-down products — kava's use case in one glance.

Gift and sampler sets

Pair a bottle with a mixer or glassware for holiday and host-gift seasons.

Recommended formats

The 12-pack of 30mL graduated dropper bottles is the retail workhorse — twelve labeled, shelf-ready units per case. Multi-door retailers can talk to us about commercial volume.

Both wholesale formats are measured around the same 2mL serving: the 12-pack of 30mL graduated dropper bottles for menus and retail shelves, and the 1L precision-pump bottle for high-volume service. Wholesale pricing is public on our business order page.

Quality & testing

Nukava is verified noble-root kava with three ingredients — kavalactones, water, and organic vegetable glycerin. Every batch is independently lab-tested after processing, labeled at a guaranteed minimum of 10mg/mL kavalactones, and its Certificate of Analysis is published. Look up a real batch report.

Wholesale terms

Low minimums and flexible terms while we grow — a free sample first, a free business account with public wholesale pricing, and a direct line to the founding team for anything bigger. Talk to us.

Frequently asked questions

What makes Nukava different from other kava brands on the shelf?

Verification. Most kava labels cite raw-material percentages or unpublished tests. Nukava is tested after processing — the finished liquid in the bottle — labeled at a guaranteed minimum of 10mg/mL kavalactones, and every batch's Certificate of Analysis is public.

What's the shelf footprint of a 12-pack?

Twelve 30mL dropper bottles — a compact case that faces on a single shelf section or lives in a counter display. It's one of the highest ring-per-inch items you can add to a functional set.

How do customers actually verify a batch?

Every bottle is stamped with its batch number, and our verify page looks up that batch's Certificate of Analysis from the independent lab. Staff can demo it on a phone right at the shelf — it's the best close in the category.

What category does kava belong to in a store layout?

Functional beverage and relaxation. It performs beside adaptogen drinks, NA aperitifs, and evening wellness products — anywhere the customer is shopping for how they want to feel.

How do shoppers use Nukava at home?

A measured dropper into any drink — sparkling water, juice, tea — turns it into a kava drink. The graduated dropper makes home servings as consistent as a bar pour, which is why repeat purchase is strong.

Is there a minimum order for retail accounts?

Entry is deliberately low — a single 12-pack case gets you on shelf, ordered through a free business account with wholesale pricing shown publicly. Terms stay flexible while we grow; talk to us about what works for your store.

Do you help new retail accounts launch the product?

Yes — start with a free sample so your team knows the product, and ask us for the launch basics: the one-line staff pitch, shelf placement advice, and the batch-verify demo that does the selling.

Related

Kava for Grocery Stores · Kava for Health & Wellness Stores · Kava for Convenience Stores

Kava bar locator · Claim your listing · Batch testing & COA · How to Nukava · Order wholesale · Nukava for businesses

Request your free Nukava sample — fill out the form on this page and we'll ship a bottle to your business on us.